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Value Added Services
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Datacel

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Datacel is a national business process outsourcing (BPO) company operating inbound and outbound call centres (1 150 seats) that specialise in:
- the telemarketing of cellular products and financial sector products and services to both proprietary and third-party databases;
- the provision of inbound customer care and technical support; and
- the collection of loans and credit card debt on behalf of major retail chains.
Datacel’s key customers currently include: ACE, Avusa, Hollard, Metropolitan Life, Pick n Pay, RCS and Vodacom South Africa.
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Cellfind

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Cellfind (Pty) Ltd was formed in September 2003 and successfully launched the first GSM passive location-based service in Africa and the Southern hemisphere in February 2004.
Look4Me, Look4Help and Look4Me for Business were successfully introduced and launched by Vodacom in 2004. And, in 2008, Cellfind reached another important milestone; launching the first location-based value-added services (MTN WhereRU and MTN 2MyAid) on the MTN network. As a result of the success of these products and the growing customer base of the corporate and consumer products Cellfind Assets, Cellfind Messaging Portal, 911 Alert, Look4Music and miTraffic we are the market leader in location-based services in South Africa.
Cellfind is a founding member of WASPA (Wireless Application Service Provider Association), the industry representative body for WASPs, and is an accredited service provider for Vodacom, MTN
Cellfind’s offering consists of the following services:
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Look4Me
Look4Me gives you peace of mind
Vodacom Look4Me allows you to locate MTN and Vodacom cell phone users via your cell phone or the Internet, provided the user consents.
A written description of the location is sent to you via SMS. Alternatively, a visual map can be sent to MMS-enabled cell phones or viewed at www.Look4Me.co.za
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Look4Help
Panic button on your cell phone
In an emergency situation, pressing the Look4Help panic button on your cell phone will send a distress SMS to four emergency contacts already chosen by you.
The SMS will explain that you need help and will contain details regarding your location. This will enable your emergency contacts to come to your rescue or try to contact you. www.Look4Help.co.za
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MTN WhereRU
Use your cell phone to locate your loved ones at any time, day or night
MTN WhereRU allows you to locate up to ten MTN cell phone users via your cell phone or the Internet, provided the user consents. A written description of the location is sent to you via SMS. Alternatively, a map can be sent to MMS-enabled cell phones or viewed at www.MTNWhereRU.co.za
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MTN 2MyAid
Help is at hand
In an emergency situation, pressing the MTN 2MyAid panic button on your cell phone will send a distress SMS to four emergency contacts, already chosen by you.
The SMS will explain that you need help and will contain details regarding your location. This will enable your emergency contacts to come to your rescue or try to contact you.
www.MTN2MyAid.co.za
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Look4Me for Business
Locate your mobile workforce anywhere in South Africa
This, more powerful edition of Look4me, is targeted at businesses with a mobile workforce.
From your desk you are able to see the locations of your staff on a map, find the closest person to a specific point, set up departmental structures for locations, authorise locations and generate a location history report per employee.
Also, the employees are able to activate panic alerts in potentially dangerous situations. www.cellfind.co.za/business
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Cellfind Messaging Portal
Messaging made easy
Tex-T Pro: Negate the need for an expensive, complicated communication infrastructure with this user-friendly web interface for instant, two-way communication with individuals or groups via single or bulk SMS and WAP push messaging.
Premium-rated Numbers: Experience the power of SMS as a cost effective communication tool to run competition and voting lines or generate information from customer interaction. Cellfind is able to provide you with a unique, premium-rated number which generates revenue from all incoming SMSs sent to your dedicated short code.
Aggregation: Now you can offer advanced mobile solutions to your clients without having to spend time on the complexities of mobile aggregation.
Cellfind will provide you with an API to make use of all network bearer services via a single, easy-to-use interface for unified messaging. Using our Web Service API we are able to integrate into most of the operating systems on the market.
The Cellfind gateway gives you access to SMS, Bulk SMS, Premium-rated SMS, Multimedia Messaging Services (MMS), Location-Based Services (LBS), Unstructured Supplementary Services Data (USSD) and also Vodacom’s Online Billing System (OBS) and MTN’s Event-Based Billing (EBB).
And, to ensure maximum uptime for your project, Cellfind uses a redundant server architecture.
www.CellfindPortal.co.za
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Cellfind Assets
Protecting movable assets
Cellfind Assets gives you the ability to keep track of any SIM card that is installed in a GSM modem.
Once the SIM card has been installed, the GSM modem can be attached to or inserted into vehicles, containers, courier packages and moveable equipment.
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911 Alert
(Powered by NetCare 911)
Rapid response at the push of a button – and we already know where to find you.
911 ALERT is an essential voice-free panic alert service that obviates the need for Netcare 911 clients to identify themselves verbally, or give their location or any other details of their situation or condition.
It is ideally suited to families with children, the elderly, single women, and those living on their own.
www.Cellfind.co.za/911alert/product
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Look4Music
Buy music with your mobile number
Look4music is a subscription service that enables both Vodacom and MTN customers (both contract and prepaid) to buy music with their mobile numbers.
For R12.00 a week, five full-track songs can be downloaded. These songs can be chosen from eight popular genres including rock, pop, gospel and dance. www.Look4Music.co.za
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miTraffic
Dodge the Traffic!
Get the vital information you need to plan your journey from an alert which details the most congested areas on your daily route or surrounding your current location.
Subscribe to the service on a weekly basis (R12.00 per week which includes 10 free alerts) or simply SMS TRAFFIC to 31887 for a MMS report on the traffic situation within a 50km radius of where you are. www.miTraffic.co.za
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GuardMe
GuardMe is an added function of both the MTN 2MyAid and Vodacom Look4Help emergency services.
A subscriber will set up an alert that triggers after a specified number of minutes. Should the time frame be exceeded; a panic alert will be sent to his/her emergency contacts.
www.Look4help.co.za / www.MTN2MyAid.co.za
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Content Connect Africa

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Content Connect Africa (CCA) is an aggregator of on-portal and off-portal localised content for mobile operators and third party clients throughout Africa. CCA has acquired exclusive distribution rights and licence agreements for an array of local and international products and services including: music, entertainment, lifestyle, sports, fashion, news and games content. CCA has the exclusive African distribution rights to Prefueled, a kiosk and web-based digital entertainment provider of music, video, games and lifestyle products that dispenses music via WiFi, Bluetooth, memory card, USB-disk and CD/DVD.
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